For Immediate Release Media Contacts: Lynn Bolton, Friendly’s Ice Cream, LLC
Friendly’s Announces 32nd Annual ‘Cones for Kids’ Campaign for Easter Seals Fundraiser to Support Easter Seals Camp Friendly’s (Chicago, January 14, 2013) -- This week, Friendly’s Ice Cream, LLC launches its 32nd annual ‘Cones for Kids’ campaign. The Valentine’s Day fundraiser will benefit 30 Easter Seals Camp Friendly’s programs. For a $1 donation, Friendly’s provides restaurant guests with five Valentine’s Day cards, redeemable for free Friendly’s Kids Cones and a buy-one-get-one free adult entrée certificate. The campaign runs January 14 through February 14, 2013. Funds raised will support Easter Seals Camp Friendly’s programs essential to building a sense of independence and accomplishment for thousands of children annually. Easter Seals Camp Friendly’s provides an opportunity for kids with disabilities to be included in regular camp activities like, boating and canoeing, swimming, archery, ropes courses, horseback riding, hiking, basketball and fishing. Celebrating More Than 30 Years of Cones for Kids “Friendly’s is committed to engaging its employees, restaurant guests and local communities in our cause,” said James E. Williams, Jr., President and Chief Executive Officer, Easter Seals. “‘Cones for Kids’ is the cornerstone of our 32-year-strong partnership.” John M. Maguire, President and Chief Executive Officer of Friendly’s and Member of Easter Seals National Board of Directors said, “We are proud to partner with Easter Seals again this year. We know that contributions to Easter Seals make it possible for children with disabilities to have a great summer camp experience. Our guests and restaurant teams are excited to begin the 2013 campaign." About Friendly’s Ice Cream LLC About Easter Seals
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